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Personal Branding for Women Leaders

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On-Demand
Price: Free

Attending this Webcast is free. Registration is required.
Sign-up for your Free MyAMA account now or call 1-800-262-9699.

Overview

Define Your Brand to Achieve the Future You Desire

The key reason that many women shy away from personal branding is the fear that they will be perceived as bragging, and will end up turning people off.

Every single day, you are presented with opportunities to shape the way people view you, and the question is: Are you taking advantage of them?

In this webcast, Dorie Clark – a consultant, former presidential campaign spokesperson, and author of Reinventing You – will discuss the unique personal branding issues faced by women, and how female executives can cultivate their reputation as leaders.

What You Will Learn

Joins us as Dorie explains how to:
  • Identify the essence of your leadership brand
  • Overcome the “likeability conundrum” that researchers have identified
  • Enhance your executive presence
  • Communicate with authority and authenticity
  • Become known and respected in your field

While attending this program is FREE, reservations are required.

About the Presenters

Dorie Clark is a marketing strategy consultant, professional speaker, and frequent contributor to the Harvard Business Review. She is also an Adjunct Professor of Business Administration at Duke University’s Fuqua School of Business and a Visiting Professor for IE Business School in Madrid, Spain. She is the author of a number of books, including Reinventing You and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine, one of the Top 10 Business Books of the Year by Forbes, and was a Washington Post bestseller. Her latest book is Entrepreneurial You, published by Harvard Business School Press.

A former presidential campaign spokeswoman, the New York Times described her as an "expert at self-reinvention and helping others make changes in their lives." She is recognized as a "branding expert" by the Associated Press, Inc., and Fortune. For more information, visit her website, DorieClark.com

 

 

Related Seminars

For additional training on this topic, consider these AMA seminars:

Developing Your Personal Brand and Professional Image
Advance your career and differentiate yourself with a distinctive presence.

 
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Technical Requirements

http://event.on24.com/view/help/ehelp.htmlTo fully participate in this electronic, interactive and live session, please check your system (or ask your IT department) to ensure it meets the following requirements:

Supported OS, Browser and Additional Requirements

  • Windows 7+ (Microsoft Edge, Latest Internet Explorer, Firefox, or Chrome)
  • Apple Mac OS 10.9+ (*Latest Firefox, Safari, or Chrome)
  • Ubuntu Linux (Firefox only)
  • Android 4.x (Chrome Browser Only)
  • Apple iOs (*Latest version, Safari Browser Only)

* Official support for the "latest" version of a newly released browser, among those noted above, will be added within 8 weeks of public release. Until then, the previous version will continue to be supported instead.

If you are using an unsupported version of a Windows, Mac, or Linux operating system, you may experience difficulty in viewing and/or listening to the event.

Test Your Computer

The audio portion of this AMA web event will be delivered directly through your computer’s speakers or attached headphones. To fully participate in this electronic, interactive, live session, please test your system and review the requirements (or ask your IT department) before the program begins:

TEST NOW

Additional Requirements:

  • Minimum bandwidth requirement is 512 kbps for meeting attendees
  • In order to access the event, your computer must have cookies and JavaScript enabled. If your operating system currently does not have cookies or JavaScript enabled, contact your network administrator.
  • POP-UP Blockers must be turned off to access the program.

Still need Help? Additional technical information can be found here. You can also view these tips in Spanish and French.

Important tip - Please allow 15 minutes prior to joining a session to conduct your set-up and testing!